When children scratches on your car, of course you will be angry. But if it’s the crazy expensive Italian sports car Lamborghini Gallardo, you don’t even want to see a dust particle on it.
But the ARoS Aarhus Kunstmuseum in Denmark set up a Black Lamborghini Gallardo and invited visitors to scratch it. It was a part of exhibition “No Man Is an Island”, where people came for three weeks and were allowed to leave any mark on the sports car.
At first people find it a joke or even a trap, but when they find it true, they can’t hold them back. This Lamborghini was meant to become a piece of art, showing the “art” markings left by the visitors.
ARoS noticed that any further scratches could have turned the car entirely white, leaving no remains of the actual messages. The museum guard announced just three weeks later that “artwork” was now complete and no further interaction with the car is allowed.
The event happened last year in September, and it has been seven months since, but the car will stay on display at the museum until September before being returned to the owner, the Norwegian artist DOLK.
A Danish site explains this artwork as:
It’s all about showing how each individual’s destructive actions leave clear traces and contribute to a society whose facade is slowly cracking.
A few of the visitors left nothing but meaningless scratches, but one of the first things on the car was the word “SKODA” which is the name of another car brand. Some scratched greetings, hearts, and even love letters. The owner does not intend to “ruin” the art piece by repainting it.
The act may sound useless and stupid, but when it is art, it needs no logic and is meant to send a message which the ARoS curator describes as: “Everything you do, every action, leaves a mark on the society you live in. None of us are left untouched, as every little action has an impact on the whole.”
The project was titled “Low Key” initiated by DOLK and his gallerist Sjur Nedreaas who had bought a used Lamborghini Gallardo from Italy just for this purpose. The project only intended to get markings on the body, but people did not leave even the windows.
The scratched up Lamborghini is now a work of art, and like any other art piece, this might even cost more than the original brand new car itself.